September, 2013

Infographic – Content Marketing Needs to Convert to Leads

I have a lot of clients who get really excited about the content marketing piece of their online marketing strategy. What’s not to get excited about? Hopefully, you’re passionate about what you are doing! Content Marketing can work, but just creating content to create content, isn’t the best way to market your product or services. It’s not good for your personal or company...

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How to build a Professional LinkedIn Profile that Engages

You’re prospects and clients are on LinkedIn, and they’re looking for Trusted Advisors. If you want to build relationships with them you’ll have to learn a new way of selling. It’s called Social Selling! One of the first steps in creating a social selling presence, is making sure your LinkedIn profile entices, educates and nurtures your clients and prospects. In many...

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